Collateral.
On behalf of our clients ICP are responsible for undertaking the printing and management of a broad range of print and promotional materials, including in-store materials.
Services include:
- Adapting approved advertising materials to a variety of in-store formats, assuming responsibility for printing and shipment to markets or supplying digital files for in-market printing where required.
- Undertaking the printing and shipment of approved promotional materials which feature many of the visual elements from the advertising campaign. Working as European print managers, ICP co-ordinate the approval of translated text across markets, subsequent language artworks and the consolidation of print runs.
- Organising the production, printing and distribution of much of product literature, involving language artworks and the printing of brochures in over 20 languages.
- In partnership with specialist companies, developing solutions for scent-strip programs from inception through to printing and delivery to publishers.
- Printing a range of point of sale materials, including tent cards, shelf wobblers and labels.
- Designing and sourcing a range of promotional materials which are made available to markets via the asset sites with indicative pricing for various order levels. Where possible orders are combined to provide the lowest unit cost.