ICP is recognized as a global leader in Digital Asset Management that optimizes Creative Operations by placing DAM at the heart of global brand marketing ecosystems. ICP currently manages the production and distribution of a broad range of services for brands such as Unilever, Diageo, Coca-Cola, Mars, Capital One, Coty Prestige, L’Oréal, and Aetna among others. (If you're new to DAM and Creative Operations, watch this clever video to for a clever explanation of what we do for our brands: https://youtu.be/Y8tQ5yMhmGQ)
Using authentic subject matter expertise and extensive experience, ICP elevates and enhances our clients' technology and business processes to create an optimized marketing ecosystem that delivers exceptional business results. We are experts in creative operations and production, delivering the best possible experiences for our clients' consumers and partners.
We are looking for smart, curious people who love the challenge of solving problems. Do you thrive on putting things in order? Are you the type that works well within a team environment as well as on your own? If so, you may be who we are looking for.
As Brand Asset Manager, you will focus on Digital Asset Management services as an integral function in day-to-day asset management operations. This person will assist with Digital Rights Management (DRM), manage user queries, enrich and quality assure assets across brands/products.
“BIG PICTURE” RESPONSIBILITIES:
• Build a good understanding of clients’ business issues, industry, competitors, and brands
• Build rapport and trust with others and all levels within ICP
• Work with team members to generate new ideas and evolve and enhance existing programs
• Work with team members to problem solve and consult with account leadership as required
• Quality assurance of client assets & data and system management
• Promote best practice and the DAM and/or PIM platform across all user groups
User Registration & Management
Deliver system and user training
• Entry, tagging and quality assurance of incoming assets for global distribution platforms
• Quality assurance, formatting, and ingest of copy for global distribution platforms
• Audit files and metadata entries for completion and proper organization
• Follow operational procedures to complete tasks in a timely manner
• Respond and investigates end user inquiries and requests as directed
• Support in providing reporting to stakeholders on platform usage metrics and KPIs
Key Experience & Skills
• Authenticity – Being present, honest and sincere goes a long way.
• Compassion – Doing the right thing means driving connection within our community and caring for one another.
• Focus on Service – Roll up those sleeves and tackle every problem with a can-do attitude. Remember, help will always be offered to those at ICP!
• Providing the Right Resources – Always find a way, you are incredibly capable.
• Earn Trust – We value consistency, reliability, accountability and constantly striving to be inclusive and diverse.
• Take Ownership – It’s important to approach your work with a sense of urgency and responsibility, we recognize that we must meet obligations and focus on positive outcomes.
• Partnership – Collaboration, respecting one another and aligning on your roles and responsibilities are a must.
• Creative Thinking – Last but not least, the willingness to learn and enjoyment of the problem-solving process are vital for our mission.
• Rigorous attention to detail when performing process-oriented tasks
• Solid verbal and written communication skills
• Media and technology agnostic, whilst displaying an affinity and passion for the industry
• Ability to follow a structured process while being flexible when circumstances require change and adaptations
• Keen interest in marketing campaigns and advertising production (formats)
• Proficient Microsoft Office skills (Excel MUST, Word, PowerPoint)
• Able to work both independently and as a part of a world-class team
• 0-1 years industry experience or interest in digital media, digital asset management, librarian sciences or archives
• 0-1 years experience using a digital asset management system or other tech system such as a digital library, CMS, PIM, or CRM preferred but not required