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Video
It Takes a Village to Make the DAM Work
Hear from Kelly Pepper, ICP’s Global Practice Lead and Aniruddha Mukherjee, Country Manager from ICP as they speak to Mark Castillo, Integrating Marketing Services Lead at Nestlé and Jenica R Javier, Nestlé Business Services Manila about how powering the DAM with the right resources for internal and external collaborative support was successfully executed at Nestlé.
This session from Henry Stewart DAM APAC 2023 will take you through:
- Managing the asset lifecycle including upload process
- Driving user adoption - change management, training and communications
- Managing the user experience for searching, finding and using assets
- Reporting back to the business on the value added
- Governance and governing the DAM processes
