Our Resources

Resources Hub

Here you'll find our latest thought leadership including white papers, webinars and videos. We also regularly publish to our blog, post company news, and share details of upcoming events.

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Take ICP's DAM Maturity Assessment

Better understand your digital asset management maturity level and get a custom report highlighting ideas and approaches to help you derive higher levels of value from your DAM ecosystem.

The interactive assessment should take approximately 15 minutes to complete, requiring you to share only a few basic details.

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Recent Blog Posts

Latest Company News

ICP Events

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Featured White Papers

ICP subject matter experts regularly write and publish white papers which summarise our thinking across trends, issues and pain points that affect marketing and creative operations.

Latest Webinars

ICP subject matter experts are often invited to deliver webinars that take a deep dive into important areas within Creative Operation or the use of technology in marketing, especially Digital Asset Management. 

Webinar

AEO & GEO Don’t Change the Game — They Expose Content Operations Gaps

AEO and GEO aren’t changing the rules—they’re exposing the gaps. Join us to understand what these new discovery channels actually want from your content, how they evaluate data across PIM, DAM, and PXM systems, and why strong content operations—not new tactics—are the real driver of success. Walk away with a clear maturity check, practical starting points, and a simple 3-phase framework to future-proof your content operations.

Webinar

Transforming Content Operations with Data & Automation

In this webinar, Bal Bhachu, explores how businesses can transform their content operations by leveraging data and automation. Discover practical strategies, a proven transformation framework, and insights into overcoming common challenges like silos and inefficiencies.

Featured Videos

You'll find an eclectic range of ICP films and videos here covering a wide range of themes across marketing and creative operations as well as what it's like to work at ICP. Enjoy!

Video

How to get more from your PIM system?

Maximise the potential of your PIM system with insights from Carla El Gawly. Learn how to optimise data management processes, overcome organisational challenges, and unlock the full value of your PIM to streamline workflows and enhance business efficiency.

Video

Embracing PXM to win on the Digital Shelf

Discover how Product Experience Management (PXM) can elevate your digital shelf strategy. Carla El Gawly breaks down the critical role of PXM in delivering seamless product experiences, optimising content for various channels, and driving customer engagement for increased sales.

Achieve a Frictionless Flow Of Content

Helping global companies achieve a frictionless flow of content.