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Resources Hub

Here you'll find our latest thought leadership including white papers, webinars and videos. We also regularly publish to our blog, post company news, and share details of upcoming events.


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From DAM to Content Operations: Our Takeaways from Henry Stewart NY 2023

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Featured White papers

ICP subject matter experts regularly write and publish white papers which summarise our thinking across trends, issues and pain points that affect marketing and creative operations.

Latest webinars

ICP subject matter experts are often invited to deliver webinars that take a deep dive into important areas within Creative Operation or the use of technology in marketing, especially Digital Asset Management. 


ICP Content Conversations: Integrations are easy... Right?

Experts Lisa Grimm and Tom Sloan unravel the complexities of integrations within content management. This session demystifies the technical hurdles, focusing instead on the crucial business alignments needed for a seamless integration process. From exploring the basics to tackling industry-specific challenges, Lisa and Tom offer practical insights into preparing for successful integrations and avoiding common pitfalls. Discover how to achieve a frictionless content flow across your ecosystem, making the most of your Content Operations, DAM, and PIM systems. 


Modular Content and your DAM

This webinar offers a review of current best practices when using modular content within a digital asset management system.


5 Surprising Ways to Supercharge your DAM

This webinar is about the things that make the difference between DAM success and DAM failure but are not to do with technology or functionality.

Featured videos

You'll find an eclectic range of ICP films and videos here covering a wide range of themes across marketing and creative operations as well as what it's like to work at ICP. Enjoy!


Hype to Reality: the Metaverse today & what to expect tomorrow at DAM Europe 2022

ICP's Victor Lebon explores the Metaverse, where it stands today and what to expect tomorrow at Henry Stewart's DAM Europe 2022.


Leveraging Content and Product Data with PIM and DAM

In this PIMVendors.com Round Table, ICP's Chief Innovation and Strategy Officer, Victor Lebon, Ben Rund (VP Business Development, Riversand), Phil Arnold (Managing Director, Censhare) and Rupert Firmstone (Country Manager UK, novomind) share their vision on the world of DAM, PIM and where these should (and should not) overlap.


SXSW UK House Panel - Swipe right for creativity

ICP's Chief Innovation and Strategy Officer, Victor Lebon, presents at 2021 SXSW UK House virtual event alongside Becky Caldwell of Mars and Michael Weeman of Coca-Cola, a 25 minute masterclass on best practice marketing in an eCommerce world


ICP Film

Your marketing operations in perfect harmony


I'm Just an Asset

ICP has a passion and takes pride in helping our clients manage their creative operations and martech programs. We know their assets live at the center and this short little film illustrates the emotional roller coaster of being one of those assets.


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