Digital Shelf Solutions

Syndicate

Deliver accurate, channel-ready content everywhere your customers shop—quickly, consistently, and at scale.

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Syndication at scale

ICP’s managed services for channel syndication from a PXM platform ensure that product content is consistently, accurately, and efficiently delivered to all target endpoints. These services are designed to remove the operational burden from internal teams while ensuring compliance with evolving channel requirements and platform-specific standards.

Key areas of support include:
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Channel Setup & Maintenance

Configuring and maintaining connections to each channel, ensuring alignment with current schema, taxonomy, and validation rules.

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Template & Mapping Management

Managing dynamic templates, field mappings, and business rules to meet the unique requirements of each destination.

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Syndication Monitoring & Issue Resolution

Proactively monitoring syndication activity, resolving failures, and troubleshooting content errors that may block publishing.
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Governance & Quality Assurance

Enforcing content validation and approval workflows to ensure only complete, compliant data is syndicated.
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Performance Insight & Reporting

Delivering visibility into syndication status, success rates, and content coverage to drive continual improvement.
With ICP’s expert support, brands gain a scalable, future-ready foundation for content syndication—ensuring faster time-to-market, consistent product experiences across every channel, and the operational confidence to execute digital shelf strategies with precision and impact.

Let’s discuss how we can help you to streamline content syndication and accelerate your impact.

Helping global companies achieve a frictionless flow of content.