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Auto-tagging technology: can it replace humans?
The labour required to maintain high-quality digital asset metadata across all channels and tech solutions — from traditional document management to the more modern digital asset management solutions and marketing technology platforms — can often seem sisyphean: such that it can never be completed.
This whitepaper by Digital Asset Management expert, Theresa Regli, explores the opportunity of machine learning auto-tagging in the context of DAM technology and reports on ICP’s testing of various platform.