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WEBINAR

Automation Unleashed

How to leverage automation and AI to streamline your Content Operations and boost efficiency

Join our ICP Content Conversations webinar 

Automation is all the rage in the sphere of Content Operations, and for good reason – it’s a game changer. But it’s not just about jumping on the bandwagon. The real challenge lies in identifying where automation has its real practical applications - knowing where it excels and where it falls short.

Join our ICP Content Conversations webinar: Automation Unleashed, in which we’ll demystify the hype and explore how to wield automation using AI and other solutions not just to accelerate content operations but to transform them, enabling your organization to save time, cut costs, and focus talent on strategic initiatives.

2-Mar-15-2024-09-25-48-0206-AM

Join Lisa Grimm and Ian Matzen as they cut through the noise and provide an honest look at the promise and the limits of automation. You’ll hear about best use cases, how to balance automation and AI for greater efficiency and how ongoing evaluations and enhancements are essential to getting the results you want.

Key topics we will explore include: 
  • Legacy systems and content migration – using automation to bridge old with new systems and streamline data migration across systems
  • Leveraging automation for content enrichment and brand compliance
  • Success stories and practical insights, tips on how to tackle automation challenges drawn from client case studies
  • The future of automation in DAM
We'll be going live at 9 am PT / 12 pm ET / 4 pm GMT / 5 pm CET on Thursday, 28th March, but you can also catch up on demand.

SAVE THE DATE:

Thursday, 28th March
9:00am PT / 12:00pm ET / 4:00pm GMT / 5:00pm CET

REGISTER TO ATTEND:

Speakers
Photo of Lisa Grimm

Lisa Grimm, Executive Consultant, ICP, has been directing DAM, taxonomy, and enterprise content programs in the US and Europe since the mid-1990s for companies, museums, and archives large and small, including Women.com, Nature Publishing Group, Drexel University College of Medicine, Elsevier, GSK, Amazon and many more. She has worked as a DAM product owner, trainer, and administrator in-house, as a consultant, and on the vendor side. Recent roles include her positions at Global Director, DAM, at Novartis and VP DAM Evangelist at Digizuite. 

Photo of Ian Matzen
Ian is a media enthusiast who began his journey as a post-producer in the ad and TV industry. After earning his Master of Library and Information Science degree, he switched his attention to Digital Asset Management (DAM) and has been spearheading projects for over a decade. Ian leverages artificial intelligence and automation to deliver high-quality services to his clients.
 

Ian Matzen

Senior Brand Asset Manager
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ICP helps global companies get control of their content operations. We guide everything from Content Management & Logistics to Creative Operations and Production to Digital Shelf, so they can achieve a frictionless flow of content through all their systems and channels. The world's top brands rely on ICP to provide the insights, capabilities and possibilities to make, manage and deliver their content confidently. 

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