Rights Management: the five elements of an effective strategy

Rights Management: the five elements of an effective strategy

We all want our rights management processes to be as slick and user-friendly as possible, but we have to stay fully compliant and well-governed.

There’s a tension between two drivers:

  1. Optimisation – making the process as simple and effective as possible
  2. Governance – the act of controlling behaviour

Together, they form the yin and the yang of effective rights management. In ICP’s latest whitepaper we share solutions that prevent these objectives from clashing, and instead make them work to complement each other.

You can download this here for free.

Link to Rights Management – the five elements of an effective strategy

ICP now offers a wider range of training and consulting services alongside our Creative Production and Martech managed services that many of you already know.