IHAs: Does it matter where an agency is?

Interestingly the answer to this question depends on where you are. In the US, New York City accounts for only 25% of agency business and there are well over 100 other cities with an advertising community. The UK is very different. Brittaney Keifer wrote a...
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A chance to discover your inner J Walter Thompson

  I am a sucker for advertising history. All those legendary agency founders had such interesting names, and such rich histories. J Walter Thompson was the book-keeper for a tiny company in Manhattan that sold advertising space in religious magazines. He...
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“If saving money is wrong, I don’t want to be right”. How this applies to the world of Creative Operations and Inhousing

It wasn’t a businessman who said that. It was William Shatner (aka Captain James T Kirk of the USS Enterprise). And it was a real astronaut, the first American in space Alan Shepard, who replied when asked by a journalist what thought was running through his...
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