Careers

We are looking for smart, curious people who love the challenge of solving problems. Do you thrive on putting things in order? Are you the type that works well within a team environment as well as on your own. If so, you may be who we are looking for.

COMPANY OVERVIEW AND ROLE:
ICP is recognized as a global leader in Digital Asset Management that optimizes Creative Operations by placing DAM at the heart of global brand marketing eco-systems. ICP currently manages the production and distribution of a broad range of services for brands such as Unilever, Diageo, Coca-Cola, Mars, Capital One, Coty Prestige, Loreal, and Aetna amongst others.
Using authentic subject matter expertise and extensive experience, ICP elevates and enhances our clients' technology and business processes to create an optimized marketing eco-system that delivers exceptional business results. We are experts in creative operations and production, delivering the best possible experiences for our clients' consumers and partners.
ICP’s Atlanta office is located at The Atlanta Dairies on Memorial Drive with easy access to I-20, the East side Beltline trail, great coffee shops and cool new eateries. There is a parking garage, a Marta bus stop and secured bike parking conveniently available for any kind of commute.
As Jr Brand Asset Manager, this role will focus on Digital Asset Management services as an integral function in day-to-day asset management operations. This person will assist with Digital Rights Management (DRM), manage user queries, create reports, enrich and quality assure assets across brands, and develop engaging relationships with key account individuals to promote system adoption across markets.

KEY RESPONSIBILITIES:
• Quality assurance of client assets and system management
• Promote best practice and the DAM platform across all user groups
• Assists with end user training sessions
• Entry, tagging and quality assurance of incoming assets for global distribution platforms
• Audit files and metadata entries for completion and proper organization
• Follow operational procedures to complete tasks in a timely manner
• Respond and investigates end user inquiries and requests
• Provide reporting to stakeholders on platform usage metrics and KPIs

KEY SKILLS:
• Rigorous attention to detail when performing process-oriented tasks
• Excellent verbal and written communication
• Strong Microsoft Office skills, particularly with large data sets in Excel
• Media and technology agnostic, whilst displaying an affinity and passion for the industry
• Ability to follow a structured process while being flexible when circumstances require change and adaptations.
• Keen interest in marketing campaigns and advertising production (formats)
• Proficient Microsoft Office skills (Excel MUST, Word, PowerPoint)
• Able to work both independently and as a part of a world class team
• Excellent presentation skills

KEY ATTRIBUTES:
• Partnership - engage with clients to be recognized as a trusted advisor.
• Innovation - understand and get to the heart of a problem by challenging assumptions and digging deeper. Develop innovative options and drive innovative thinking.
• ‘Can-Do’ attitude – you have an entrepreneurial spirit and will act (in agreement with the Account Manager and Business Director) on identified opportunities that lead to significant gains for ICP and your client.
• Consultative - you understand the approach of building a successful client partnership and you listen and question effectively to identify real client needs. You build solutions around the client; your operating style is help not sell and you’ll always want what’s best for them.
• Curious - you recognize what’s going on in the world at large and the
• breadth of the marketing landscape. Equally you understand its influence on your client’s business, business objectives and strategy.
• Accessible – Proactively integrate with all areas of ICP and work well with your wider team.

“BIG PICTURE” RESPONSIBILITIES:
• Ensure ICP operates on a solid foundation by building strong client relationships and supporting their objectives.
• Passionately manage and evolve your client’s maturity in the Digital Asset Management space.
• Build a good understanding of clients’ business issues, industry, competitors, and brands.
• Build rapport and trust with others and all levels within ICP.
• Work with team members to generate new ideas and evolve and enhance existing programs.
• Work with team members to problem solve and consult with the Account Manager and Business Director as required.
• Develop a solid understanding of campaign and advertising production.
• Drive development of work at all stages to ensure that it meets and exceeds client expectations, identifying opportunities with your clients and for the business.

EXPERIENCE/EDUCATION:
• 0-2 years industry experience in media, digital asset management, librarian sciences or archives preferred but not required
• 0-2 years experience using a digital asset management system or other tech system such as a digital library, CMS, PIM, or CRM preferred but not required
• Additional language fluency valued but not required
• College degree preferred

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A fantastic opportunity for an enthusiastic, ambitious marketing communications manager to develop their career within a dynamic and supportive environment. The following outlines key areas of responsibility.   We will be looking for a combination of existing expertise in the primary accountability areas (‘hit the ground running’), combined with enthusiasm for learning and development in other areas (as fits ICP and you, e.g. business development support and activity, competitive market analysis, sector research).

It’s important to note that this role covers marketing communications globally, and there will be a need for daily liaison with London and other regional hubs.

Marketing communications strategy and tactical implementation, covering primary accountability areas:

1. HubSpot
• Owns the technology, and the deployment of the technology within ICP, today & in the future
• ICP uses this already for (1) CRM & sales pipeline, (2) website CMS, emails, automation & drip campaigns, social media, campaign management, etc.
• Likely integration with other core IT architectures within ICP (eg. finances, PSA, people management)
2. Website
• Growth-led Design enhancements on monthly basis (existing pages / new pages)
• Develop further landing page usage, and content clustering
• SEO from base level to advanced, PPC advertising (virtually a blank canvas today)
• ROI tracked
3. Note, ICP has an ongoing relationship with a UK based HubSpot affiliated partner agency supporting with a retainer and project based model to support
4. Social media
• Develop & implement strategy globally according to these principles:
• Social media as engagement platform not only ‘publishing outlet’
• Integration with marketing content calendar
• Managed via HubSpot
• Global team of volunteer set up, and managed to deliver region-specific content and region-specific engagement
• ROI tracked
5. Content Marketing Calendar
• Design, implement, maintain and manage the program, across all regions, all services
• This will be the assistance of a team of SMEs around the business, that you will oversee and guide
• This content feeds
• ICP’s lead generation activities in existing and new industry sectors
• ICP’s account management activities for developing our global enterprise clients

 Secondary areas of involvement as time availability and priorities dictate:

 Marketing activities (secondary, when time permits)

• ‘Employer branding’ initiatives managed with HR teams in London & Atlanta
• Experiential marketing support, e.g. ICP’s Henry Stewart sponsorship of seven events in UK & USA
• Partner marketing activities with martech and production partners
• Develop marketing KPIs with global colleagues to measure success

General capabilities:

• Previous relevant experience (3-5 years) in marketing and communications activity is a must
• Some experience in ICP’s market sector – digital transformation, creative operations, consulting, marketing operations – whether on client side or agency side – would be very helpful

• Technical proficiency across MS platforms, including Office 365, SharePoint, & Teams

• Experienced knowledge of CRM, marketing automation, website management and associated activities e.g. SEO, PPC in a b2b environment
• HubSpot knowledge & experience highly desirable
• Strong problem-solving skills and aptitude for learning
• Lead, motivate, and collaborate to inspire colleagues to add value to ICP and its culture
• Undergraduate degree in marketing, journalism or related field is strongly desired

• Partnership - engage in strategic conversations at the appropriate level with clients and with partners and within ICP and be recognised as a trusted advisor.
• Innovation - understand and get to the heart of a problem by challenging assumptions and digging deeper. Coming up with innovative options and driving innovative thinking.
• Commercial Focus - have strong financial and commercial acumen together with an ability to negotiate optimal “win-win” in terms of business.
• Influencing skills – ensure the involvement of key ICP people to build ownership and support for an idea.
• ‘Can-Do’ attitude – an entrepreneurial spirit and prepared to take calculated risks to anticipate and act on opportunities that lead to significant gains for ICP and your clients.
• Consultative – build successful client partnerships. Listen and question effectively to identify client needs & build solutions.  Style should be one of help not sell.
• Curious - recognise what’s going on in the marketing landscape. Understand how this can influence your client’s business, business objectives and strategy.
• Accessible – you are available to all areas of ICP and work well with your wider team, to drive efficiency and profitability for ICP, your clients and prospective clients.

Get in touch